Mid Century Italian modern design: The world of Poltronova and the Saratoga Collection

Poltronova was founded by Sergio Cammilli in 1957 and its designs ranged from furniture to home accessories.   Immediately Mr Camilli brought a new mindset in the industry as he set out to create a furniture manufacturer that would leave its footprint in the history of  furniture design.  Starting with Ettore Sottsass Jr, who became his art director in 1958, Poltronova collaborated with a series of great architects and designers who teamed up to create truly one of a kind timeless pieces that are still considered design milestones in the  industry. These designers included Gae Aulenti, Giovanni Michelucci, Massimo Vignelli, Paolo Portoghesi, Ron Arad, Nigel Coates and many others.  In an effort to combine form and function and change the user experience, Poltronova also began to collaborate with famous artists such as Mario Ceroli,  Nespolo, Ruffi and Max Ernst and in so doing left its mark on the art scene.

 

The success of these design efforts is reflected in the multiple industry awards and publications the company has garnered over the years;  the Compasso d’Oro in 1957, the publication of the book Fare Mobili con Poltronova in 1970 coupled with the Smau prize in the same year and, finally,  the Top Ten prize in 1984.  Furthermore, Poltronova participated in numerous  landmark design exhibitis and events , such as “La Casa Abitata” in Florence in 1965, "Eurodomus 3" in Milan in 1970, and "Italy: The New Domestic Landscape" at Museum of Modern Art in New York in 1972.

 

Owning piece belonging to the Mid Century Italian Design era, in this case being a Poltronova signature piece, is like being part of modern Italian design’s history. Through the acquisition of Mid Century Italian furniture you will be thrown back to a creative time frame in Italy’s post war modern era. We are proud to present a few of the pieces from the designers that have contributed to the fame and success of Italian design.  


The complete living collection of Saratoga by Poltronova designed by Lella and Massimo Vignelli is now available. Contact us to purchase this rare collector set.

The complete living collection of Saratoga by Poltronova designed by Lella and Massimo Vignelli is now available. Contact us to purchase this rare collector set.

 

We specialize in authentic Mid Century Modern Italian design, with pieces by world acclaimed Italian architects and designers such as Gio Ponti, Paolo Buffa, Osvaldo Bersani, Marco Zanuso, Franco Albini and many more.